60% Urban Indians Not Confident About Ghee Purity Despite FSSAI Crackdown

60% Urban Indians Not Confident About Ghee Purity Despite FSSAI Crackdown

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Updated Jul 14, 2026 | 04:03 PM IST

SummaryConsumers expressed greater concern about loose or unbranded ghee, which is perceived to be at higher risk of adulteration. The findings come amid a series of enforcement actions by FSSAI targeting fake and substandard dairy products across India.

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